Client Overview

Lebende Legend is a tattoo studio located in Bern, Switzerland. They’ve been in business for more than 15 years, have a loyal client base but were struggling to grow at their desired pace. The new competition was beating them in digital presence, especially in local search and they wanted to change that.

They reached out to us to help them with Local SEO & get them to rank for ‘tattoo bern’ which was the main keyword that drove the majority of leads & bookings (according to Google Ads campaigns).

Working with Manaferra has been a great experience from the start. From the initial analysis to the action plan and execution, the work has been brilliant and has brought us continual growth in our tattoo business.

Ranked #1 for local Tattoo keywords in Switzerland – LL TATTOO

Mentor Dedaj

Founder & CEO & Lebend Legende Tattoo

The Challenge

  • Their Google My Business was unverified.
  • Lots of positive reviews (and a few negative ones) without replies for years.
  • Incorrect business information across the internet.
  • Only a few organic citations were built.

What did we do?

  • Verified their Google My Business listing.
  • Local SEO audit to identify all issues and opportunities.
  • Added/improved/updated all GMB information
    - NAP consistency between GMB and website
    - Business info like description, working hours, website, etc
    - Photos of the location and their work (tattoos).
  • Created a strategy to help them increase their no. of reviews
    - Doubled their reviews and created a plan to encourage their client base to review them
    - Advised the team on how to handle positive and negative reviews.
  • Active citation building.
  • Local landing pages to go after traditional SERP results as well.

The results speak for themselves


Rankings for local Tattoo keywords in Switzerland


Increased calls from GMB


Increase in ‘request directions’

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