AI Visibility Tracker
Client: University of North Dakota
Period: Monthly View
Overall Visibility
42%
↑ 2.5% MoM
Avg. Rank Position
#2.8
Top 3 Avg
Aviation Mentions
90%
Dominant
Missed Opportunities
35
General Online
Program Visibility Performance
Comm. Aviation
90%
Cybersecurity
75%
Energy Eng.
60%
General Online
40%
Psychology
15%
AI SENTIMENT SNAPSHOT:

“UND is a powerhouse in collegiate aviation… offers much lower tuition than private competitors.” (Source: ChatGPT)

Share of Voice
Embry-Riddle
85
Purdue
78
ASU (Online)
72
UND
55
Category Deep Dive
Category Avg Rank Top Competitor Status Strategic Insight
Commercial Aviation 2 Embry-Riddle Leader Winning on “Affordability” vs Private schools.
Cybersecurity (Online) 2 Purdue Global Strong Cited for low resident/non-resident spread.
General Online 6 ASU / SNHU Compete Volume of competitor content is drowning out UND.
Rural Health – State Universities Gap AI lacks training data on UND’s rural impact.
1. Aviation Authority
Create “Fleet Comparison” page to cement value prop vs Embry-Riddle.
2. Cyber ROI
Publish grad salary data to win “Best Value” queries against Purdue.
3. Rural Health Hub
Launch dedicated content hub to capture “Rural Medicine” keywords.
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